The Meta UTM Link Generator is an innovative tool built directly into the Qwaiting platform. This advanced feature allows you to generate trackable URLs for Facebook and Instagram campaigns and track your campaign performance in seconds.
Say goodbye to the hassle of manual link building campaign tracking is now seamlessly integrated into your Qwaiting dashboard.
Where to Find the Meta UTM Link Generator?
Go to:
Admin Panel → Integration→ Manage
Why It Matters
Running Meta ads (Facebook & Instagram) is a proven way to drive traffic and distinguish potential customers. But tracking real business outcomes is crucial. With UTM integration, you can follow your customers’ entire journey, from ad clicks to bookings and service requests. All using Qwaiting!
This allows you to:
- Optimize marketing spend
- Measure ROI accurately
- Make smarter, data-driven decisions
- Eliminate the need for third-party tools
Key Features
1. Generate links tailored to your business goals
- Booking Links: Direct users to your booking page for confirmed appointments.
- Queue Links: Allow users to join live queues instantly for walk-in management.
Target the right customer journey for each Meta ad.
2. Effortless UTM Parameter Setup
Add UTM tags in seconds, no technical skills required.
- Source: Identify traffic origin (e.g., Facebook, Instagram)
- Medium: Understand channel type (e.g., paid social, cpc)
- Campaign Name: Track specific promotions (e.g., July offer, or summer sale)
Analyze which ads, audiences, or creatives perform best, directly from Qwaiting reports.
3. Auto-Generated Tracking URLs
- Qwaiting creates structured, campaign-ready URLs that align perfectly with Meta Ads Manager requirements.
- Eliminate manual errors, save time, and ensure reliable tracking for every campaign.
4. Real-Time Campaign Reporting
- Access live reports for every generated campaign link within your dashboard.
- Monitor active campaigns, view tracking URLs, and get instant insights on performance.
- React quickly and adjust campaigns on the fly for maximum impact.
5. Performance Metrics Tied to Real Business Results
Move beyond vanity metrics like clicks and impressions. Track what truly matters, like:
- Total confirmed appointments from campaigns
- Walk-in customers without a prior confirmed booking
- User engagement
- Number of customers served
- Gain clear visibility into ROI from ad spend to real customers served.
6. Centralized and User-Friendly
- Manage everything in one place from generating links, adding UTM tags, to monitoring performance from your Qwaiting admin panel.
- No switching between tools or dashboards.
- Even non-technical staff can easily manage and track campaigns, streamlining your workflow.
Your Marketing with Qwaiting
With the Meta UTM Link Generator, your marketing team can effortlessly create, track, and analyze Meta ad campaigns seeing exactly which ads turn into real bookings and visits. Save time, spend smarter, and deliver a superior customer experience, all within Qwaiting.